Between Apple’s privacy settings and the forthcoming changes on Google your feed will suffer what I call a “downsizing”, but not everything is lost. In the end, it is about your value proposition and the quality of your product/service that matters. Focus on your Instagram content and you’ll see aContinue Reading
Every now and then I get the same question regarding Instagram posts: How often should I post and what should I put on it? The short answer is to post consistently and always thinking about your audience. Posting should be once a day for you not to look spammy andContinue Reading
I know it is only September, but for marketing purposes, 2021 is already here. Hence, we need to prepare for upcoming changes besides what we already know. Here are 2020 social media trends that will likely continue in 2021. Video and Live Streaming Tik Tok is likely here to stayContinue Reading
I remember traveling the country, joining my dad in the summertime during my college years. I learned to drive a pick-up, change tires, use heavy machinery, figure out what makes people happy, and endless miles of sing-a-long tunes. Although I’m not in sales, here are the best lessons I learnedContinue Reading
Every time I meet with a client, I ask the same questions, not for lack of creativity but because I like starting from the basics of business planning. I prefer walking through the different sections of their plan identifying weaknesses, windows of opportunity, and growth. Generally, my clients tend toContinue Reading
It has been quite a busy week for me, mentoring small business owners from early in the morning to late appointments, because time zones, right? I help moms starting a business as well as growing their business, and one of the most common questions I receive is on how toContinue Reading
I love good bread, the smell of fresh-baked bread makes my day, it reminds me of Sunday morning with my parents, pure happiness. I tried home baking before, but it is just not my thing, I can build a house using my freshly baked baguettes as foundations and my cookiesContinue Reading
In the past couple of weeks, I’ve been working with several stay-at-home moms and small business owners on how to attract more clients into their website or use Facebook to get more clients. The first thing I noticed was that their websites or Facebook pages did not have a clearContinue Reading
Tomorrow is webinar Wednesday and here are my top recommendations for women entrepreneurs looking to grow their businesses. The National Women’s Business Council Webinar series on “Raising Voices and Impacting Policy” offers valuable resources. I recommend you check out Get Your Finances in Check, and also the advice on learningContinue Reading
If you are juggling between homeschooling, cooking, cleaning, keeping everyone safe, and on top of it, making decisions regarding finances, payroll, marketing, delivery, looking how to increase your sales, or day to day operations, welcome to the mompreneur world! The work from home economy is transforming the way we areContinue Reading
